Metrics to Measure Your Marketing
Using metrics to determine marketing success is not only necessary to prove your ROI, but it’s also a valuable way to benchmark your performances and set attainable goals for the future. …
How-to Set Long-Term Marketing Goals
Building a marketing plan helps your organization meet both marketing and business objectives. Understand your goals and then work to create a marketing plan filled with long-term marketing strategies. …
How to Build a Small Business Website
That said, every small business owner needs to have a good website, to among other things, boost sales and drive profit. Be you a fruit seller, tailor, food services provider or a hair stylist, you need a website. …
Attract Customers Using Inbound Marketing
Your goal should be to convert your website visitors into sales and brand ambassadors. Inbound Marketing can help you accomplish just that through a well executed inbound program that gets you found by your target market. …
Remember Your Website?
A basic website audit will help you determine the status of your site and prompt you to priorities actions and set measurable targets for the short and long term. …
