Key Website Analytics Tools for Business
Use the 20/80 rule so you can identify your top traffic sources and ensure that you are leveraging them to their maximum capacity. …
How to Build a Small Business Website
That said, every small business owner needs to have a good website, to among other things, boost sales and drive profit. Be you a fruit seller, tailor, food services provider or a hair stylist, you need a website. …
Attract Customers Using Inbound Marketing
Your goal should be to convert your website visitors into sales and brand ambassadors. Inbound Marketing can help you accomplish just that through a well executed inbound program that gets you found by your target market. …
The User Experience (UX) and Its Impact On Customer Experience
When designing a website, put yourself in the user’s shoes. What you find ineffective in a website is something users will likely find ineffective themselves. Discover the philosophy of UX website design and the influence it has on the customer’s overall satisfaction with the product …
Every Small Business Needs a Website
Your website is your digital storefront. Attract window shoppers with a small business website. Out of necessity, many small businesses are quite frugal when it comes to their budget. They tend to only spend money on “need-to-haves” as opposed to “nice-to-haves." …
