Difference Between UI and UX
UX design encompasses the overall feel of the experience, while UI design is all about how the product’s interfaces look and function. A UX designer will map out a customer journey and a UI designer will make the journey happen. Typically, a UI designer will …
What Makes a Website “Good”?
Think of your website like an employee — if they’re sitting around and doing nothing, it’s either time to replace them or time to give them some meaningful work! Your website has one job — serve information to a user. Discover other important website elements, …
How-to Improve Your Website’s Page Speed
PageSpeed Insights is the industry-standard testing tool for measuring performance of a website. Created by Google, PageSpeed Insights (PSI). Focus on the elements you can control, and ensure you are providing meaningful content. …
Website Engagement
At best, you have only a few minutes to grab the attention of your website visitors. At worst, you have only a few seconds. Potential customers will quickly decide if what they see is what they want. If you don’t engage visitors from the get-go, …
Website Navigation Design Checklist for Better Usability
Minimalism is trending in web design. More white space and simplified typography can be a great for a variety of reasons, but if your site is so bland that no one wants to explore it, then it doesn’t matter if you have made it easier …
