Using Call-to-Action on Webpages
Use a Call To Action (CTA) on every webpage of your website to grow your inbound marketing. The idea is to create the CTA that helps them find exactly what they are looking for. …
Run an A/B Split Test on Your Website
By constantly running these tests, we were able to better understand which exact wording drove people to click ads (given all the competition on the SERP) and identify the best combination. To put our plan into action, we went through these phases of every A/B …
Create a high-converting landing page
Components like headings, subheadings, visuals, and CTAs work to improve your marketing message and turn visitors into customers. …
Decrease Your Bounce Rate
Having a high bounce rate on your site decreases your profit and prevents your business from being as successful as you thought it would be. …
How-to Optimize for Max SEO Value
You need to own your content strategy and understand the implications of optimizing your content for SEO benefits. Here is our concise, yet thorough guideline on optimizing content for maximum SEO value. …
