Building a Better Website
Website metrics matters! If there is no data, spend time collecting it. This will make for a better-organized website for users to convert to customers. …
Why Your Website Needs Personalized Content
Personalizing web content is an effective way to help your business convert leads. Web content personalization can lead to a 30% increase in conversion rates. …
Reinvent Your Marketing Plan and Strategy
Whether you use some or all of the strategies, point to be noted is that marketing is not a static field and being agile here is critical. If you want to be successful every day, it is important that you are ready to adapt to …
SEO 101: What You Need to Know to Get Started
SEO stands for search engine optimization, and it refers to methods used to ensure your website and its content show up on search engine results pages (SERPs). …