How-to Improve the UX of Your B2B Website
Good UX design is not created equal. A B2C company such as an eCommerce website will have a completely different UX design than a B2B company. …
How-To Supercharge Your UI Design Using Minimalism
It is important to understand that minimalism requires time and effort to get right. You have to focus your efforts to be able to say more with less in an appealing way. …
Creating a Customer Profile
A customer profile describes your prospective and current customers’ buying behaviors, demographics, interests, everyday activities, and pain points that influence their purchasing decisions. …
What is Digital Marketing Strategy?
Once you’ve defined what you want to achieve with your digital marketing, your strategy sets out how you’re going to get there. It is your plan to achieving your business and marketing objectives and goals. …
How-to Write Content That Generates Leads
Having a clear roadmap of how your visitors will come to your page will help you draft content that will work well on the relevant marketing channels. …