How-to Generate Leads? How-to build a Digital Marketing Machine?
The digital era has changed the way we do business, and it’s important for marketers to keep up with the demands of their prospects by building a well-oiled lead generation machine. …
User Intent + SEO = Successful Website
Search engines are way more advanced with their algorithms and their focus on trying to make sure that the user experience is the best it can be. Especially with Google. …
Human-Oriented UX Design in the Modern Digital Space
Human-oriented UX design is not a trend, but an urgent necessity of the modern world. Regardless of a field or industry, products are required to be human-centric. People don’t care about a design that doesn’t care about people. …
User Experience in Web Design
What is “User Experience”? The term itself is all over the web, written about in thousands of articles, and can be considered an umbrella over many areas such as design, usability, marketing, accessibility, and information architecture to name a few. …
What is Conversion Rate Optimization (CRO)?
Conversion rate optimization (CRO) is the process of increasing the number of website visitors who take action. Conversion rate optimization is performed with a combination of website analytics and user feedback. …